Research on the Change of Minimum Wage in Ontario

ABSTRACT The purpose of this research paper is to analyze the minimum wage in Ontario based on the current minimum wage is $10. 25 in Ontario. The minimum wage mainly happens to the unemployed women and the young. The research on the minimum wage can permit people to contribute to the discussion about the ongoing minimum wage policies in Ontario and the relevant impacts of raising the minimum wage in this province. This research paper will be divided into three parts. Firstly, this research paper will represent the introduction to the writing significance.Secondly, this paper will analyze the change of minimum wage in Ontario, which also be divided into third sub-parts. In the first place, this paper will introduce the theoretical framework. In the second place, this paper will introduce the general situation on the change of minimum wage in Ontario. Next, this paper will analyze the importance of minimum wage in the labor markets. And a conclusion will be made in the end. Research o n the Minimum Wage in Ontario 1. IntroductionThe minimum wage is generally considered as a controversial policy tool[1]. The minimum wage is one of potentially useful tool for redistribution of social wealth because it can increase the wages of low skilled workers[2]. However, other factors of production may become the expense for the increase of low skilled workers’ wage, such as the wages of higher skilled workers and capital. Therefore, it is essential to analyze how the minimum wage becomes $10. 25 today and the impacts of the change of it.The purpose of this research paper is to analyze the minimum wage in Ontario, which can provide a chance for people to contribute to the discussion about the ongoing minimum wage policies in Ontario and the relevant impacts of raising the minimum wage in this province. Meanwhile, the change of minimum wage in Ontario can be influenced by some factors. 2. The Analyses of the Change of Minimum Wage in Ontario In labor economics, the minim um wage is often analyzed in a competitive labor market model and a model in which the employers are granted with some degree of monopsony power. 1. The Theoretical Framework on Minimum WageThe competitive labor market model involves the demand side and supply side. The demand side refers to the demand of labors of all the firms in the market. The supply side can illustrate that firms in the market have to pay higher wages to attract and retain workers. In the graph of competitive labor market model, there are the market supply curve and the demand curve, and these two curves have a cross point, which can be considered as the equilibrium wage rate. When a minimum wage is introduced in a competitive labor market, the reduction of employment will rely on the steepness of the labor demand curve.Meanwhile, the decrease in employment will lead to the increase in the wage rate in the competitive labor market[3]. 2. The General Situation on the Change of Minimum Wage in Ontario In 1991, th e then current level of minimum wage in Ontario was $5. 40 per hour[4] and the relevant authorities and governments in Ontario proposed that the minimum wage in Ontario should be raised to â€Å"a level of 60 percent of the average Ontario wage by 1995†, which made Ontario become the province with the highest minimum wage level in Canada[5].However, during the period from 1995 to 2002, due to conservatives in office in Ontario, the minimum wage did not increase[6]. Theoretically, all the people in Ontario may suffer minimum wage. However, in practice, most of people suffering minimum wage are low skilled individuals holding low-paying jobs[7], including students, liquor servers, homeworkers, etc. What’s worse, in Ontario, the minimum wages of students’ liquor servers and homeworkers are less than general minimum wage. For example, the minimum wage of liquor servers is about $1. 00 per hour less than general minimum wage.Over the past two decade years, some signi ficant changes of minimum wage have happened to Ontario. Firstly, the liberal government raised the minimum wage from $6. 85 per hour in 2003 to $8. 00 per hour in 2007. Meanwhile, the Ontario Employment Standards Acts became effective in March, 2010, which regulates that the general minimum wage in Ontario is $ 10. 25 per hour. Nominally, the minimum wage increased by 50% from 1995 to 2010, but due to the increase of the price level and appreciation of dollar, the real value of the minimum wage just raised by 10% during this period. According toReid, the nominal minimum wage between 2007 and 2010 increased 28% from $8. 00 to $10. 25, however, due to the increase of price level, the real minimum wage increased by 23% during this period. As a result, from the above analysis, it is reasonable to gain the conclusion that the nominal minimum wage in Ontario increased to larger extent, however, the real increase of minimum wage in Ontario was not significant. 3. The Impacts of the Change of Minimum Wage in Ontario This part will analyze the employment effects and the distributional effects of the change of the minimum wage in Ontario analyzed in the prior part.There are some discussions on the employment effects of minimum wage. Some people hold the opinions that minimum wage has a negative impact on employment, but other people think that there is little impact on employment impact. According to this paper, there is indeed a negative impact of the increase of minimum wage on the employment. Canadian evidence can prove that a 10% increase in the minimum wage probably lead to the reduction of the employment of students by 3%-6%[8]. On the contrary, the effects on the young adults are slight.Since the Ontario is the province with the highest minimum wage in Canada, the adverse employment effects have been exacerbated. What’s worse, the unemployment rate has risen due to the increase of minimum wage in Ontario[9]. Moreover, the relationship between minimum wage s and poverty is too vague. For example, the people suffering minimum wage are always very poor and due to the minimum wage, the wealthy gap between the poor and the rich become larger and larger. However, due to the increase of minimum wage, some of social wealth has been transformed to the poor to realize the redistribution of social wealth[10]. . Comparability to other province Minimum wages are diverse among different province in Canada. British Columbia’s minimum wage is $10. 25 that is the same as Ontario’s and Alberta is $9. 75 that is lower than Ontario’s[11]. The unemployment rate of Ontatio is 7. 8 , British Columbia’s is 6. 7 and Alberta’s is 4. 6. [12] This evidence might lead to that lower minimum wage plays a role in the low unemployment rate in Alberta. But since the minimum wage in Ontario is the same as British Columbia’s, the unemployment is different though. The effect of minimum wage on uneployment is ambuglous. . Conclus ion In conclusion, lower-skilled people in Ontario, including the students, homeworkers and liquor servers, are suffering minimum wage and even, their minimum wage level is less than general minimum wage level. Since 1990s, there have been some continuous and significant nominal changes happening to minimum wage in Ontario. However, in fact, due to the increase of price level and appreciation of dollar, the increase of minimum wage in Ontario is not significant. Meanwhile, the changes of minimum wage have some effects on employment and redistribution of social wealth.Although the increase of minimum wage in Ontario may increase unemployment rate, it can realize the redistribution of social wealth to narrow the wealthy gap between the rich and the poor. Bibliography Cousineau Jean-Michel, Tessier David and Vaillancourt. 1992. The Impact of the Ontarian Minimum Wage on the Unemployment of Women and The Young in Ontario. Industrial Relations: 47(3), 559-566. Gunderson, Morley. 2007, Mi nimum Wages: Issues And Options for Ontario. Ontario: Ontario Ministry of Finance. [cited on Feb. 28th, 2013]. Available from World Wide Web:< http://keqianxu. okee. com/1306641. html>. Lee David, and Saez Emmanuel. 2008. Optimal Minimum Wage Policy in Competitive Labor Markets. NBER Working Series of National Bureau of Economic Research. No. 14320. Reid Frank. 2012. Monopsony in the Labour Market and Minimum Wages. Department of Economics and Centre for Industrial Relations& Human Resources. Shannon Michael, and Beach Charles. 1995. Distributional Employment Effects of Ontario Minimum-Wage Proposals: A Microdata Approach. Canadian Public Policy: 21 (3), 284-303. Susan Munroe. 2013. Minimum Wage in  Canada.Available from About. com: Statistics Canada, Labour Force Survey. 2013. Annual Average Unemployment Rate Canada and Province. Available from Government of Newfoundland and Labrador website: . ———————– [1] Lee David, and Sa ez Emmanuel. 2008. Optimal Minimum Wage Policy in Competitive Labor Markets. NBER Working Series of National Bureau of Economic Research. No. 14320 [2] Lee David, and Saez Emmanuel. 2008. Optimal Minimum Wage Policy in Competitive Labor Markets. NBER Working Series of National Bureau of Economic Research. No. 14320. [3] Reid Frank. 2012.Monopsony in the Labour Market and Minimum Wages. Department of Economics and Centre for Industrial Relations& Human Resources. [4] Cousineau Jean-Michel, Tessier David and Vaillancourt. 1992. The Impact of the Ontarian Minimum Wage on the Unemployment of Women and The Young in Ontario. Industrial Relations: 47(3), 559-566. [5] Shannon Michael, and Beach Charles. 1995. Distributional Employment Effects of Ontario Minimum-Wage Proposals: A Microdata Approach. Canadian Public Policy: 21 (3), 284-303. [6] Reid Frank. 2012. Monopsony in the Labour Market and Minimum Wages.Department of Economics and Centre for Industrial Relations& Human Resources. [7] C ousineau Jean-Michel, Tessier David and Vaillancourt. 1992. The Impact of the Ontarian Minimum Wage on the Unemployment of Women and The Young in Ontario. Industrial Relations: 47(3), 559-566. [8] Gunderson, Morley. 2007, Minimum Wages: Issues And Options for Ontario. Ontario: Ontario Ministry of Finance. [cited on Feb. 28th, 2013]. Available from World Wide Web:< http://keqianxu. bokee. com/1306641. html>. [9] Gunderson, Morley. 2007, Minimum Wages: Issues And Options for Ontario.Ontario: Ontario Ministry of Finance. [cited on Feb. 28th, 2013]. Available from World Wide Web:< http://keqianxu. bokee. com/1306641. html>. [10] Lee David, and Saez Emmanuel. 2008. Optimal Minimum Wage Policy in Competitive Labor Markets. NBER Working Series of National Bureau of Economic Research. No. 14320. [11]Susan Munroe. 2013. Minimum Wage in Canada. Available from About. com: [12] Statistics Canada, Labour Force Survey. 2013. Annual Average Unemployment Rate Canada and Province. Available from Gov ernment of Newfoundland and Labrador website: .

Night †Devotion to God Essay

Under certain circumstances, one’s perspective towards their faith in God may change, which is demonstrated in the memoir Night. Wiesel’s initial devotion to God and his faith undergoes a radical transformation in the face of his horrendous experiences, resulting in apparently soils and cynical atheism, but his faith survives to some degree in spite of overwhelming odds, and in subsequent years move have revived enough to motivate this memoir. At the age of twelve, Wiesel began to question God and analyze the cabbala with his fellow friend Moche, and together there faith became stronger than before. Then, under circumstances, Moche was sent away, and returned as a different man. The motif of his eyes demonstrated his loss in the faith of God. He cried to the people to believe that the horrific experiences he said was true, but no one could pull themselves together to believe. Moche’s faith was gone, and that only made Wiesel’s faith stronger. Wiesel’s devotion never disappeared as he stated, â€Å"I continued to devote myself to my studies. By day, Talmud, at night, the cabbala† (18). Yet, his faith began to take a turn when the Germans took over the life of the Jews. He described his experiences as hell, describing that god was trying to say that hell wasn’t any worse than the experiences they were going through. Wiesel kept thinking of god, thanking him for every joyful moment that he came across. Wiesel’s faith became then weakened when he came across a rabbi. â€Å"Here came the Rabbi, his back bent, his face shaved, his pack on his back. His mere presence among the deportees added added a touch of unreality to the scene† (26), Wiesel faith weakened because seeing this rabbi left him in shock, making it so surreal. After the rabbi experience, Wiesel’s faith went downhill from there. When the night came along no one prayed, out of fear of the next day. Wiesel came across horrific experiences, making him question god. He saw babies and humans being burned, for no apparent reason. Angered, Wiesel came to a solution by stating â€Å"Why should i bless His name? † (42). At times, Wiesel’s faith was totally gone because he was angered towards how people were treated, and why God didn’t do anything about it. Wiesel’s relationship with God remained as he believed that God was out there, just hidden saying â€Å"I did not deny God’s existence, but I doubted His absolute justice. † (53). Then time passes and Wiesel’s relationship with God is then questioned when he is influenced by the people around him. One day he came across three victims being killed, and listening to to people saying â€Å"Where is He? † (72). Wiesel was also influenced by Akiba Drummer, as the motif in his eyes showed that he lost total faith in God. Wiesel no longer blessed God because he realized that there was no point of blessing God when he allowed so many horrid things to happen. Wiesel also stopped praying, since he had no time to do so. All this resulted to an extent of Wiesel being spiritually dead. Wiesel lost total faith and spirit in God, because of the horrid experiences he went through, which changed his perspective on certain things. After the concentration camp, Wiesel’s spirit and faith revive. Looking back at his experiences, as he writes his memoir, he realizes how harsh he was to God. Wiesel acted bitter towards God, as he lost faith, not because he chose to, it was because of the circumstances he was under. Wiesel’s faith and spirit was probably gained as he slowly began to realize that God had nothing to do with the repulsive experiences he went through. The reason he lost faith in God was because he needed someone to blame, someone to take his anger out to, and that was probably understood a while after he was rescued. Overall, Wiesel’s perspective towards faith in God changes, which is demonstrated in the memoir Night. To conclude, Wiesel’s initial devotion to God and his faith undergoes a radical transformation in the face of his horrendous experiences, resulting in apparently soils and cynical atheism, but his faith survives to some degree in spite of overwhelming odds, and in subsequent years move have revived enough to motivate this memoir. In certain situations, one’s relationship with God can take a change, for the better or worse.

Some people say there is no point in trying to regulate cybermut. What Assignment

Some people say there is no point in trying to regulate cybermut. What do you think and why - Assignment Example Cybermut payment services allow buyers worldwide to do shopping twenty four by seven. It is a multilingual and multicurrency system that can function and accept payment cards in any currency (euros, dollars, yen etc.). It simply provide their customers with a simple and secure methods to pay their payments and purchases done via customers bank which record transactions. It offers essential advantages to make a transfer payment. It is simply a payment system which is done for free without imposing any critical and complicated rules or regulations. It generate the acknowledgment of delivery of the confirmation of payment. In short Cybermut System can regarded as a simple web service to ensure the online transaction or transfer payments are more secure. There’s is no substantial point in trying not to regulate Cybermut. It is accepted that every service has its own pros and cons but in this case advantages outnumbered

Consumer Behaviour Essay Example | Topics and Well Written Essays - 1250 words - 1

Consumer Behaviour - Essay Example In today’s world, most wives are much educated and employed. So surely while deciding on the attributes of TV sets, the husband and wives would have more equal dominating power. The sex-role structure orientation would leave the women with more dominating power than the men in the family. The family life cycle would have an affect on the dynamics of decision making. In the young married stage the decision would be dominated equally by the wives and husbands. In the later stages husbands are supposed to be more dominated. A TV advertiser would could make an advertisement for a high end expensive TV to attract more men than women. As per the opinion leadership theory, an opinion leader is the person who is quite accustomed to media and advertisement. He tends to interpret the meaning of those advertisements to the lower end users of the same. An opinion leader, mostly, is an expertise in a particular field. Sometimes viewers are more inclined to get influenced by the opinion lea ders as they believe that they know more than the consumers. In such a case companies use such leaders in the advertisements.

Computer Systems Architecture and Administration Assignment

Computer Systems Architecture and Administration - Assignment Example There are three mechanisms to the performance of processing interrupts. The leading element is the amount of time taken between when the processor receives an interrupt request and when the processor takes action to initiate processing the interrupt service routine. This interruption is referred to as interrupt latency. The second element of interrupt is the interrupt processing time. It denotes the amount of time that the processor spends when practically saving the machine state of the interrupted task and diverting the interrupt service routine execution. Usually the amount of machine state saved is minimal, on the presumption that the interrupt service. The last element of interrupt service performance is the state saving overhead. This underlines the amount of time consumed when saving machine registers, but which must be saved so that the interrupt service routine to do its job. c. Caching is beneficial in several ways including: latency is abridged for active data resulting in higher application performance levels. Further, the I/O operations to external storage are minimized because most the I/O is diverted to cache. Subsequently this leads to lower levels of SAN traffic and disagreement. a. For a program to be executed it is required that it be first stored in main memory. Subsequently, after the program is loaded in the memory, a program execution starts through the delivery its start address to the CPU, which then sends instruction address to the memory unit.

To Dare & To Conquer Special Operations and the Destiny of Nations, Essay

To Dare & To Conquer Special Operations and the Destiny of Nations, from Achilles to Al Qaeda - Essay Example 124). The third part covers the American Revolution during the firs World war. It touches a bit on the French revolution, though it is American centric. The last part covers the post-first world war period through the present and the future.. Derek Leebaert, reveals the stories of the Special Forces, including those who were valued in the ancient myths and today's Delta Force. He describes the magnetic leaders behind the historical actions, and explains how such combinations have contributed in shaping the world. The book shows how risk operations have evolved in order to accommodate new technology and social change. Special operations grew out from the Second World War, and expanded during the savage wars after 1945 (Leebaert 2007, p. 201). The emergence of warfare at the last stages of the cold war resulted in to special operation throughout the world. The government seeks to meet more and new challenges in cost-effective and sparing ways of the sentimentality that passes for integrity in the period of 24-hour media.To Dare and to Conquer offers an impressive thesis: that special operations have continuously changed the course of human events. As a mode of testing, Leebaert puts the reader on a captivating tour of west ern military history; from siege of troy to the invasion of Iraq (Leebaert 2007, p. 301). The ambitious book not only uncovers the military history, but also shows the diplomatic, technical, political and cultural tide of events. Moreover, it introduces Alexander the Great and Roman emperor. It also shows American Revolution, Napoleon Bonaparte, civil war and World War II. This is where Leebaert describes the special operations. He claims that Alexander was the conqueror of Egypt, Persia and other known parts of the world, encamped with his soldiers in the known countryside on border between Afghanistan and Pakistan (Leebaert 2007, p. 254). Alexander was dealt as a loosing person but he later turned to be victorious since he created a 300-man Special Forces team which was equipped with iron tent pegs which were used in place of pistons, as pistons had not been invented by then. Lee baert also explains about the British Navy captain, Sidney Smith, who was commanded to remove the French from Egypt after being conquered by Napoleon Bonaparte in 1798. He recruited a thousand Balkan mercenaries and took them to Levant to strengthen the fortress at Acre. In addition to that, he captured the fundamental French siege guns and thereafter halted the Napoleon's advance. According to the book, Bonaparte claimed that he could have changed the fate of the world if he could get the chance of reaching the Constantinople of India. Leebaert cites some special operations that later turned to a battle, took down a dynasty, wrecked a port and changed history. The question that this book raises is "how can any difficult military mission succeed without special operations" According to (Leebaert, ), the examples of special operations include familiar historical events such as Mexican cortez's conquest and Peru pizarro's takeover (Leebaert 2007, p 3224). He also considered the organizational questions and deals with the issues that have continually afflicted special operation efforts of U.S.: the issues concerning sufficient intelligence for protecting the operations. The book raises some questions like: what actually was achieved by U.S. special

Media in a Democratic Society Essay Example | Topics and Well Written Essays - 1250 words

Media in a Democratic Society - Essay Example For the people of a particular state, to participate in a democratic society, they need exchange of ideas and a better communication system. This system is known as "media". Media is tool of communication which includes people in an organization that sustain the distribution and production of messages to the public. Media falls into categories such as TV, movie, internet, books and newspapers. Freedom of speech is the main part of a democratic society. With a past shortage of media space and a huge amount of voices in our society directed to a lack of opportunity given to people who become a part of the media. People involved in media are believed to represent the society such as telling the public about the elected officials that will represent their roles. Though, it is more useful to represent organizations and communities rather than representing individuals. People involved in media are responsible to protect the public it represents. Continuous support of public and look to the media as an organization, the media should represent individual's welfare and inform them of issues regarding to the public itself. The knowledge, shared in our society is about both education and media. The role of media is to inform people about current issues same as like school's that are responsible to teach skills and long lasting knowledge. 3) Facilitating the Social UnityIn a large and complex society, media assist to distribute the culture by giving an experience of mass population. If a society wants to stay unified than the people init should have a familiar culture. The more people will feel anything alike in them, the greater the bond of the individuals will have to one another. Like this, however, there is a greater opportunity to make decisions for the similar purpose.The question arises that how media can perform such roles To perform the roles mentioned above, media should maintain particular standards. There are a lot of ways to sustain such standards. For example, according to the theory by a German scholar namely Jurgen Habermas, our society is divided into different cultures, aims and backgrounds. To represent these groups, media requires to present dissimilar perceptions. The best way to achieve such a perception is that the members from all backgrounds or groups should have an entry to contribute in medi a. The media is only valuable when it communicates to the public. There must be a universal access to media response. Financial, personal, social or any other factor should not present obstacles to media response. (1) However, independent media are fundamental components of a large and complex democratic society. It helps to check the balance that differentiates in such societies. If we look at corruption, it weakens a strong government. A lot of politicians are forced to resign due to corruption but at the same moment, media publishes the information that reaches to the ordinary public. For example, in 1974, President Richard Nixon was forced to resign due to the Watergate scandal. He was caught up by two journalists at Washington Post. Journalists can also

Three Approaches To Management in Criminal Justice Essay

Three Approaches To Management in Criminal Justice - Essay Example In his Principles of Scientific Management, Frederick W. Taylor stated that all work organization responsibilities should be assigned to managers but not workers; scientific methods should be used in order to determine job performance, and the person best suited to perform each task should be selected to carry out such a task. Further, the principle states that workers should be trained to perform each task correctly; work performance should be monitored to make sure that specified procedures for a task are being followed correctly and the desired outcome achieved. Finally, work assignments should be planned, and work interruptions eliminated (Sapru, 2008). Lillian Gilbreth and Frank invented the motion study, which is an approach that reduces jobs to their basic movements. Henry Gantt developed a bonus and task wage plan where workers could be paid a bonus whenever they completed their job within the given time. The Hawthorne Studies used scientific techniques to study the behavior of human beings at work. More experiments saw researchers come into a conclusion that social factors explained the outcomes observed in all the Hawthorne studies. Douglas McGregor’s Theory X assumes that an average number of human beings dislike work and always avoid it whenever possible. As a result of this dislike of work, majority of persons must be controlled, coerced, directed, or even threatened with punishment prior to putting effort towards achievement of organization’s objectives. An average number of human beings like avoiding responsibility, prefer being directed, has little ambition, and above all, want security. Managers’ responsibility is to organize money, equipment, materials, and people. In addition, manager’s function is to direct workers’ efforts, motivate them, modify their behavior, and control their actions. Without such managers’ intervention, indiv iduals would be resistant to or passive about organizational needs. For the sake of the

Prayer in Public Schools Essay Example for Free

Prayer in Public Schools Essay In the essay named Banning Prayer in Public Schools Has Led to Americas Demise by Gary Bergel, the argument is made that by removing prayer and any form of religious contemplation has caused America to plummet from righteous living, prosperity and success within the last quarter century. He states that from around June 25, 1962, when 39 billion students were forbidden to pray in school, Americas moral decline began to accelerate more rapidly. Bergel supports his claim by stating the main reasons behind the U. S. Supreme Court ruling and by issuing some religious tidbits. Even though Bergel lists some facts and names some general ideas, he has an extremely weak argument for the simple reason of the claims and warrants not being supported with factual or personal evidence. The opposing article that I have chosen is titled Argument against School Prayer by Adam Frucci. Frucci first starts out by saying that the article is not intended to bash God, or Christianity. But its purpose is to argue all forms of religion in schools, high school in particular. He states that high school is a place where you begin to separate from your parents and begin to form your own ideas. Keeping this in mind, its the absolute worst place to start forcing values and beliefs on you. He further states that religion will never be non-discriminatory; it can never totally include everyone. There will always be someone who doesnt fit in simply because of a personal belief, and high school is not the place to institute isolationism and criticism on any level outside of an academic level. Again, I like this article but it is somewhat biased because of the writers status of a student in a catholic high school. I get the feeling that he is really bitter about having the catholic beliefs forced on himbut frankly he, or his parents, chose for him to attend the school so he might as well adapt, learn, and become stronger from the situation. Both of the arguments are weak in their own ways and strong in others, and I will attempt to acknowledge most of their faults. Beginning with Bergels argument of the demoralization of the US as a result of the removal of prayer from public schools, I get the since that he is very adamant about getting his views across regardless of analyzing the other side of the story. The whole essay is just the ranting and ravings of a bitter Christian. No support is given to his main thoughts anywhere throughout the paper. In all of his main thoughts, he spouts some statistics and information about different factors that have influenced the topic, however there is no substantial evidence of factual data, but rather only his own opinion. In the first section of the essay, he mentions that there has been a decline in family and morality. How does one evaluate a decline in something so abstract and so subjective? It is clear that from here on out, he is making general assumptions based solely on his beliefs. Bergel goes on to argue that removing prayer from school creates the secular system beyond the power of God. This is a faulty argument for the simple Christian fact that if God is all powerful, how can anything be created beyond Gods power. If anything, removal of prayer will keep children from experiencing God in more than a church setting. He also argues that in doing so, religion in being stripped from the lips and minds of children. Its not restraining a child from totally expressing or acting religiously, its simply preventing prayer to be forced on those who arent believers. Its, in essence, protecting the first amendment rights of those affected and moreover, is a gross exaggeration of the case in hand in addition to the fact that religion cant be totally taken from some one. At a point in the article, he mentions the Engle vs. Vitale Supreme Court case. The whole ruling has nothing to do with keeping kids from learning the religion, its concerned with children who arent believers of Christianity not being forced to participate in something that they dont believe in. Bergel seems to forget that the basic principle of separation of church and state is that the US isnt a professed catholic state therefore it cant just allow the use of one religion over another in any public arena. The Engle vs. Vitale ruling doesnt eliminate the learning of religion, it simply doesnt allow institutions to force the practice of Christianity on kids of other faiths. In general, his rational appears to be based on passionate fervor rather than rational thought and analysis of the Engle vs. Vitale ruling and its surrounding issues. He never pinpoints the issues and examines them within his analysis. He never presents an argument against the opposition but rather rants and raves about what he believes to be right thus stacking the evidence and therefore making it seem as if anything that is in opposition to his beliefs are wrong. In addition, he never mentions anything about his main idea of prayer in school prayer, thus committing a red herring. In Fruccis article concerning the argument for the removal of school prayer, it has both good and bad aspects to it, thusly providing me with the evidence that this is a stronger argument than that of Bergel. Frucci suggests to us that high school is the worst time to impose such a subject for the simple reason that its a time when one is learning about ones self and its not the time to impose new mindsets. Firstly, Religion cant be imposed but rather be encouraged and taughtits up to the educated whether or not to accept the knowledge. Fruccis statement is purely circumstantial because people learn at all times of life and new ideas are presented everyday. Therefore, the teaching of religion in schools can only offer more options rather than changing ones whole mindset. In saying that the setting is inappropriate, Frucci is clearly showing signs of his immaturity. In my own opinion, school is the one of the best places to teach religion. The childs inability to concentrate and focus on the task at had does not warrant removal of school prayer. If thats the case, school in general should be gotten rid of because of the childs inherent nature to be easily distracted and loose concentration. One of Fruccis strongest arguments within the paper is that prayer in schools does create a since of discrimination. However, he takes it to the extreme when saying that the since of community will be ruined because of their nonparticipation. Overall, Fruccis essay is stronger than Brugels in the since of me, the reader, being able to relate to the authors point of view, as well as the amount of support that was given to each point raised. Fruccis essay presents more of an argument, as opposed to Brugels which is more of an outcry of ideas. However both essays are pretty weak in their persuasiveness, but since I have to choose on, Id have to say that Fruccis is the stronger of the two.

Starbucks and Types of Ownerships Essay Example for Free

Starbucks and Types of Ownerships Essay Most companies have different types of ownerships; from being a sole proprietor to having a partnership. Starbucks has a legal entity, distinct from any individual persons, with the power to own property and conduct business, also known as a Corporation. From becoming a Corporation, Starbucks has setbacks, but they also have benefits. Starbucks plays a big role in the growth of the United States and many other countries. The transportation options were made possible by railways, commercial airplanes, and mass-produced cars and trucks. They had the ability to pull money by selling shares of stock to outside investors; for example, when they licensed themselves out to Target or Barns and Noble. However, investors can easily and quickly convert their stock into cash by selling it on the open market. Having an ownership like a Corporation can also make your corporate stocks look like an attractive investment, which can increase the number of people and institutions willing to buy or invest their time? Corporations can use shares of their own stock to acquire other companies or find willing buyers for a corporate stock. Starbucks being a corporation has unlimited liability, but the various shareholders who own the corporation face limited liabilities? For example, as much as they put in or invest into that specific company, is as much as they potentially have of losing. Alex Whitt, an Assistant Manager at a Starbucks located in Manteca said, â€Å"I enjoy the fact that the company I work for is a Corporation because no matter what store I choose to work at or get transferred to, won’t have a transition I’d really need to get used to. Meaning, because Starbucks is a Corporation, each individual store is ran the same in some way shape or form; from creating the same experience for each customer to knowing how to make each drink the same because each Starbucks carries the same type of products to produce the same taste in ever cup. It’s always a question that comes up. What was the company like when it first started? Well, a lot can be learned about finding out the history of your favorite store. For Starbucks, 3 men got together for the love of coffee and opened up the first Starbucks store in 1971. English teacher Jerry Baldwin, history teacher Zev Siegel, and writer Gordon Bowker opened the store† (The McGraw-Hill Companies) â€Å"in the touristy Pikes Place Market in Seattle† (The McGraw-Hill Companies). They all were interested in fine coffee and exotic tea, which was what Starbucks established for. They came up with the Starbucks name â€Å"in honor of Starbuck, the coffee-loving first mate in Herman Melville’s Moby Dick† (The McGraw-Hill Companies). Including that it gave off a romantic feel of the store’s name as well. The logo, which is a two-tailed mermaid with the store’s name circling it, was designed by an artist friend. Starbucks was inspired by Alfred Peet who opened a small store known as Peet’s Coffee and Tea. In the 1980s, Siegel got burnout and eventually left the company to pursue other interests. Baldwin took over day-by-day management for the company and was acting chief executive officer. And Bowker stayed involved with the company but was more involved with his advertising and design firm. In 1982, â€Å"Howard Schultz took on his new responsibilities at Starbucks† (The McGraw-Hill Companies). Prior to this, there were many meetings and interviews within a year with Baldwin and Bowker before they finally made a decision. The stone continued to grow and got ideas from pretty much anywhere which has led up to the Starbucks that we know today. Entrepreneurship the spirit of innovation, the initiative, and the willingness to take the risk involved in creating and operating a business. Courtland L. Bovee, 2011)This is exactly what Howard Schultz had in mind; he once said â€Å"I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It’s seizing the day and accepting responsibility for your future. It’s seeing what other people don’t and pursuing that vision. † (Ogden)His vision of creating a coffee house where people not only have a cup of coffee, a place where people interact a third home away from home as the own Schultz puts it. Imagination, passion, a clear vision are some of Schultz ingredients for success. From a poor boy living on the poorest neighborhoods in New York to the owner of a multibillion company Schultz trained for success. (Ogden)He used the same principles as to when he was an athlete he never gave up instead he tackled the situation with an attitude of endurance and stayed focused to overcome any situation. Schultz had a vision of creating an Italian Cafe experience here in the United States. His vision led him to launch his own Italian cafe. This was the beginning of something big. He built a brand, by focusing on the total experience of the Starbucks customer. Schultz has made people his priority; by meeting employee’s expectations in return he has built a loyal more dedicated workforce, resulting in higher levels of customer service. â€Å"Our mission statement about treating people with respect and dignity is not just words but a creed we live by every day,† says Schultz (Ogden) Another key element to his success was his ability of recognizing his strengths and weaknesses. He knew he wasn’t going to do it all by himself instead he recruit others that share the same vision and values and that brought different strengths to the mix. Till this day is something he fosters and attributes to his success. Without these key elements Starbucks would not be the company that it is now. His entrepreneurial vision and innovative thinking has placed him among the top business entrepreneurs. ?

Increasing Brand Equity Through Viral Marketing Marketing Essay

Increasing Brand Equity Through Viral Marketing Marketing Essay Together with a friend/business partner, I have been developing a new business venture for the last two years. We are building an online platform for DJs, producers and record labels in the dance music industry (It is like a facebook developed for the dance music industry). It is not finished yet and we are still conducting research. Therefore I am going to write my thesis about this topic to expand my knowledge, with the main advantages to use the outcome of my thesis for my business venture. We will offer services to artists and producers to distribute their music efficiently with the main goal to become famous. Marketing is key in this recent concept and it is a new marketing phenomenon that has not been dealt with properly before by theorists. The fact that it is not a very common topic and it will be more difficult to find relevant papers makes it more challenging and therefore more interesting to write about this topic. Strategic brand management and marketing theories are used as a theoretical reference point when the artist branding practises are being evaluated and interpreted. The focus is on three theoretical concepts, viral marketing, brand awareness, and brand equity. Chapter 1: Introduction 1.1 Case background: Globalization and digitization of the dance music industry Over the last few years, the dance music industry has been undergoing a revolutionary change. The emergence of Internet is having a significant impact on the supply chain for dance music. Figure 1, based on Premkumars digital distribution strategies (2003), shows that physical distribution has been replaced by digital distribution. Sharing music through the internet has never been this easy. Modern communications technologies have created new opportunities and increased competition. The digitization and globalization of music asks for new ways to promote and distribute music globally. Figure 1. Dance music distribution: shift in the supply chain a) Pre Web1.0 Physical distribution (until 1999) Artist Record Label Distributor Retailer Consumer b) Web1.0 Digital distribution through record labels (1999 2005) Artist Record Label Distributor Consumer c) Web2.0 Digital distribution and promotion through viral marketing (2005 à ¢Ã¢â€š ¬Ã‚ ¦) Artist Record Label Viral marketing Consumer The advent of the Internet is having a significant impact on both the supply chain for music and the dominance of the big record labels (Graham et al., 2004). The digitization and globalization of the dance music industry has led to a decrease of importance of record labels. Artists do not need record labels anymore to promote and distribute music. With intense competition, it is prudent for record labels to concentrate on their core competency of music creation. This way, record labels can remain truly relevant and valuable to both established and new artists (Crawford, 2001). This change of the supply chain of distributing and promoting music has led to a major structural change in the role of the artist. While the future may look bleak for the major record labels, it looks much more positive for artists and consumers (Graham et al., 2004). The individual artist brand has become more important in order to successfully gain competitive advantage in the dance music industry, which is becoming more crowded and aggressive because of the emergence of internet. It is more difficult for individual artists to be unique and share their sound these days. Because of the increase in importance of the artist brand, artists should understand brand management practices. Consumers should be made aware of the existence of the artist, and therefore brand awareness is very important. Entertainment products, like music, by established names are generally believed to perform better in the market. The charts of top selling offering (e.g. Billboard 200) are primarily populated with established artists, providing ample support for this perception (Moore et al., 2006). In other words, success of artists depends on artist brand awareness. Brand awareness measures consumers knowledge of a brands existence. It refers to the proportion of consumers who know or recognize the  brand. Brand awareness is an often undervalued asset; however, awareness has been shown to affect perceptions and even taste. People like the familiar and are prepared to ascribe all sorts of good attitudes to items that are familiar to them. Awareness is often transferred into perceptions of technological superiority and market acceptance (Kover, Aaker and Joachimster, 2000). According to Aaker (1991), brand awareness is a dimension of brand equity. Brand equity refers to that part of the value of a product that is attributable to the brand name. However, this paper will use brand equity in a different way than other theorists do. In the dance music industry, brand awareness plays a key role in the success of an artist, and therefore this thesis focuses on brand awareness and its relation with brand equity. Explicitly or implicitly, it is generally accepted that brand equity plays a role in the sales of entertainment products (Moore et al., 2006). This study measures brand equity as the difference in success between an established artist and a similar unknown artist. Once an artist is established, its success develops like a snowball effect or so-called virtuous circle. Artists should understand how to create and increase their brand equity and benefit from this sweeping change of the dance music industry. In the past, artists were promoted by their record labels and their success depended on the artists and labels network. Word-of-mouth played a big role in the distribution and promotion of music. The emergence of internet and the diminishing power of record labels have made it easier for artists to share music (globally) and therefore reach more people. New communication platforms like Facebook, Youtube, Twitter and blogs increased this phenomenon even more. This has also led to new possibilities for artists to create brand awareness. There are different ways for artists to promote themselves or get promoted to increase brand awareness. Record labels are used to share and distribute music in record shops and on the Web, artist agencies are used to handle and arrange event bookings, and artists themselves can promote themselves in their network. Because of the importance of word-of-mouth marketing to promote artists and music in the dance music industry, and the emergence of internet, artists should look for new ways and possibilities to share, promote, and distribute music through the Web. Viral marketing is a marketing tool that creates word-of-mouth through the internet. Therefore, this thesis will focus on the concept of viral marketing and whether it can be used to increase brand awareness in the dance music industry or not. The goal of viral marketing is to use consumer-to-consumer (or peer-to-peer) communications-as opposed to company-to-consumer communications-to disseminate information about a product or service, thereby leading to more rapid and cost effective adoption by the market. With viral marketing, consumers become promoters of the brand and spread the word to their friends. This thesis will explain the effects of viral marketing on the creation of brand awareness, which will consequently lead to brand image. This study refers to the first phase of the awareness process. 1.2 The problem statement Critics find the availability of free online music as life-threatening, while others think the new music industry will benefit from digitization and globalization in other ways. Describing how artists can benefit from the digitization and globalization of the music industry by creating brand awareness and brand equity through viral marketing is the main goal of this thesis, leading to the formulation of the following problem statement: To what extent does viral marketing create artist brand awareness, and thereby result in an increase of brand equity in the dance music industry? 1.3 Research Questions In order to be able to give an accurate answer to this problem statement, a set of research questions needs to be formulated to get a clear understanding of its context and implementation. The research questions are: What are brand awareness and brand equity and what is their relation? What is viral marketing and is it effective? What is the relation between viral marketing and brand awareness? What is the purpose of using viral marketing to create brand equity in the dance music industry? What is the effect of viral marketing on brand equity in this case? 1.4 Conceptual model Brand image Brand awareness Viral marketing Brand loyalty Brand equity in the dance music industry 1.5 Relevance Academic relevance There are several generally accepted theories about brand equity (Aaker, 1991; Keller, 1993; etc.). Despite the age of these theories, they are still widely used in research these days. Brand equity is defined in terms of the marketing effects uniquely attributable to the brand (Keller, 1993). Aaker explains the dimensions of brand equity, but his and other theories fail to explain direct causes of brand equity. A comparison between Aaker and Keller will explain the importance of brand awareness in its relation to brand equity. This study develops a new framework based on those existing theories with new practical insights developed for the dance music industry. Research and theories in this area are outdated and need to be revised to be applicable on this case. The focus of this thesis will be on brand awareness, because of its importance in the dance music industry as explained before. Brand equity occurs when the consumer is aware of the brand (Keller, 1993). Therefore, brand awar eness is of great importance in the creation of brand equity it is defined as the first phase of brand equity in this study. Other dimensions of brand equity, like brand loyalty or perceived quality, are established, once consumers are aware of the brand. This thesis does not focus on the effects of brand equity, but only looks at the first phase; brand awareness. This will be applied to the dance music industry, thereby resulting in a deeper insight and understanding on the importance of brand awareness related to the creation of brand equity. This thesis will focus on a relatively new phenomenon of word-of-mouth through the web: viral marketing. Viral marketing has been studied intensively the last years, but little is known about the effectiveness of viral marketing and whether it influences consumers actual behaviours (De Bruyn Lilien, 2008). This study will provide a better understanding of the effectiveness of viral marketing on brand awareness and brand equity, which will explain whether viral marketing is a useful method to use to create brand awareness, resulting in brand equity. Marketing theories about (customer-based) brand equity and viral marketing are used as a theoretical reference point when the artist branding practises are being evaluated and interpreted. Managerial relevance There is much uncertainty and indifference toward the new digital music industry. The visible disadvantages of the consequences (decrease in sales of music) are easier to measure than the indirect advantages of the consequences (exposure, acquaintance, distribution convenience). Internet increased the convenience of sharing music. However, artists themselves find it difficult to share their music effectively, because competition has increased significantly. Internet allows new artists to provide consumers with unprecedented amounts of song samples. This resulted in an enormous increase in music choice. As a consequence, new artists face tough competition in their efforts to get adequate attention on the internet (Crawford, 2001). Creating and managing a real brand is important for an artist to become successful. Because of the increase in importance of the artist brand, artists should understand brand management practices. Consumers should be made aware of the existence of the artist, and therefore brand awareness is very important. Artists and record labels increasingly try to promote themselves via social media, because it is a free and easy way to reach a large amount of people in a short period of time. But little is known about the effects of viral marketing. The effects of viral marketing on brand awareness will be studied in this thesis, in order to provide artists and record labels with a useful and effective tool to increase their brand equity. 1.6 Thesis structure The second chapter will explain of the terms brand awareness and brand equity in the dance music industry. In the third chapter a description of the term viral marketing will be given along with the effects of viral marketing. The interrelationships between the different variables will be explained in the fourth chapter. First the relation between brand awareness and brand equity will be explained and then the relation between viral marketing and brand awareness will be explained. The final chapter will contain the conclusions from the study including a discussion and suggestions will be given for further research. Chapter 2: Brand awareness and brand equity This chapter will shortly explain the terms brand awareness and brand equity. First, existing theories about brand equity and brand awareness are described and explained in order to build a theoretical background for this study. Then, the relation between brand awareness and brand equity will be described. 2.1 What is brand equity? Brand equity is a widely used marketing concept and there are numerous definitions for brand equity. In a general sense, brand equity is defined in terms of the marketing effects uniquely attributable to the brand for example, when certain outcomes result from the marketing of a product or service because of its brand name that would not occur if the same product or service did not have that name (Keller, 1993). Keller (2008) showed and explained the process of building strong brands in his Customer Based Brand Equity model. He focuses on brand-added value which he defines as the differential effect that consumers brand knowledge has on their response to the marketing of that brand. The process consists of the following dimensions: brand salience, brand performance, brand imagery, consumer judgement, consumer feelings and brand resonance. Aaker (1991) defines brand equity as a set of brand assets and liabilities linked to a brand its name and symbols that add to or subtract from t he value provided by a product or service to a firm and/or to that firms customers. Aaker identifies five assets; brand awareness, perceived quality, brand loyalty, brand association, and other proprietary brand assets. Keller explains brand equity as a customer-based process consisting of several steps which are related, while Aaker explains brand equity as set of brand dimensions without making a distinction between a firm and its customers. This thesis defines brand equity as the difference in success between an established artist and a similar unknown artist in the dance music industry. Figure 2 visualises the brand equity process in the dance music industry. It combines Kellers conceptual framework of customer-based brand equity and Aakers theory of brand equity to develop a new framework which explains the process of building brand equity. Figure 2. Brand equity in the dance music industry Brand loyalty Brand awareness Brand image According to Keller (1993), Customer-based brand equity occurs when the consumer is aware of the brand and holds some favourable, strong, and unique brand associations in memory. The different types of customer-based brand equity are discussed by considering the effects of these dimensions of brand knowledge on brand loyalty and consumer response to product, price, promotion, and distribution strategies. The focus of this thesis will therefore be on brand awareness, and how to create brand awareness, because it is of great importance in the creation of brand equity it is the first phase in the creation process of customer-based brand equity in this study. Brand image, brand loyalty and other dimensions of brand equity occur once brand awareness is established. This process is in line with Stalpers findings (2011); brand equity includes brand awareness and brand image, which subsequently could lead to popularity and brand loyalty. The relation between brand awareness and brand equity will be explained in paragraph 2.3 and a method used to create brand awareness will be explained in chapter 3. 2.2 What is brand awareness? Brand awareness measures consumers knowledge of a brands existence. It refers to the proportion of consumers who know or recognize the  brand (Keller, 2001). A brand can increase the demand for a product in several ways. Brand awareness makes it easier for consumers to identify products with the well-known brand names  (Mary W.Sullivan, 1998). Therefore, brands provide information by increasing awareness and serving as a proxy for quality. According to Keller (1993), brand awareness plays an important role in consumer decision making. One reason Keller mentions, is that brand awareness can affect decisions about brands in the consideration set, even if there are essentially no other brand associations. Consumers tend to prefer familiar, well-established brands. A minimum level of brand awareness may be sufficient for product choice, even in the absence of a well-formed attitude (Bettman and Park 1980; Hoyer and Brown 1990; Park and Lessig 1981). In this thesis, artist brand awareness refers to the extent that a consumer knows or recognizes an artist. Chapter 4 will explain why brand awareness is of great importance in the dance music industry. 2.3 Brand awareness and brand equity In contrary to other theories about brand equity, this thesis only focuses on the relation between brand awareness and brand equity. As explained before in previous paragraphs, brand equity occurs when the consumer is aware of the brand (Keller, 1993). Once brand awareness and thus brand equity is established, we can look at the effects of the dimensions of brand equity on brand loyalty and consumer response to different strategies. According to Keller (1993), high levels of brand awareness and a positive brand image should increase the probability of brand choice, as well as produce greater consumer (and retailer) loyalty and decrease vulnerability to competitive marketing actions. Chapter 3: Viral marketing The phenomenon viral marketing will be explained in this chapter. The goal of this chapter is to get a better understanding of viral marketing and its effectiveness. Advantages and disadvantages will be explained. The final paragraph will explain how viral marketing can be used to create brand awareness. 3.1 What is viral marketing? Marketers are looking for new ways of communicating with customers and creating a dialogue with customers. The growth and evolution of the internet has led to the creation of a new format of word-of-mouth; viral marketing through new media. It is the online version of word-of-mouth or so-called network marketing. The goal of viral marketing is to use consumer-to-consumer (or peer-to-peer) communications-as opposed to company-to-consumer communications-to disseminate information about a product or service, thereby leading to more rapid and cost effective adoption by the market (Krishnamurthy, 2001). Viral marketing and its offline counterpart word-of-mouth differ in two ways (De Bruyn Lilien, 2008).: Viral marketing practices are electronic by nature; there is no face-to-face communication. Viral marketing referrals are usually unsolicited, that is, they are sent to recipients who are not looking for information, and hence are not necessarily willing to pay attention to them. According to the same authors, Viral marketing occurs when consumers willingly become promoters of a product or service and spread the words to their friends; they are driven to do so either through an explicit incentive (e.g., financial incentives, need to create network externalities) or simply out of a desire to share the product benefits with friends (e.g., fun, intriguing, valuable for others). Viral marketing utilizes multiple new media channels such as Facebook, YouTube, Google, and Twitter, which enable customers to take a more active role as market players and reach (and be reached by) almost everyone, anywhere, and anytime. These new media threaten long established business models and corporate strategies, but also provide ample opportunities for growth through new adaptive strategies (Hennig-Thurau et. Al, 2010). Social media is essentially a new form of virtual word-of-mouth marketing. It is harnessing different social media networks. Viral marketing is a marketing strategy that creates a buzz around a product/service. It essentially acts like a virus, exploding the message to the masses, which can be used among all types of media, including social media. 3.2 What are disadvantages of viral marketing? From the last paragraph, it can be concluded that viral marketing works extremely rapid and the transmission of the marketing message is comparatively inexpensive. This all sounds promising, but marketers need to be aware of potential risks connected to viral marketing. Viral marketing is a relatively new phenomenon and the effects are difficult to measure (De Bruyn Lilien, 2008). The next paragraph will explain the effectiveness of viral marketing. According to Wuyts et Al (2010), a viral marketing campaign relies entirely on consumers to spread it, which makes it impossible for marketers to further control this process once the message spreads over the Web as a virus. In addition, consumers can edit a message once they will forward it to their peers, which makes it difficult to control the content of the message itself. Furthermore, consumers that unwillingly receive messages could consider such messages as spam, which may damage a brand. Finally, a marketer cannot control a campaigns timing (Welker, 2002). Control can thus be seen as the most important and challenging factor of a viral marketing campaign in order to maintain a good relationship with consumers. 3.3 Is viral marketing effective? Previous examples of successful viral marketing campaigns indicate that viral marketing could be effective. The most famous viral marketing campaign that put viral marketing on the map was the campaign by Hotmail in 1996. It helped Hotmail become the leading personal web-based email service provider. Hotmail users forwarded messages with a small endnote: P.S. Get your free email at Hotmail. With this campaign, Hotmail recruited 12 million subscribers in 18 months with a marketing budget of only $500 000 (Kirby and Marsen, 2006). As stated in previous paragraphs, it is important for marketers to understand the process and pitfalls of viral marketing in order to create a successful viral marketing campaign. De Bruyn Lilien (2008) support this statement: To better understand why and how viral marketing can be effective, we must understand its pass-along process and its underlying mechanisms of influence. The same authors say that by leveraging the power of interpersonal networks to promote a product or service, viral marketing campaigns are an effective means to transform communication networks into influence networks capturing recipients attention, triggering interest, and eventually leading to adoption or sales. But not all social networks are equally effective. It seems that networks of friends (as opposed to networks of professionals or colleagues) are more suited to the rapid and effective diffusion of peer-to-peer online referrals. 3.4 Viral marketing and brand awareness Viral marketing through new media is a relatively new phenomenon. As explained in the previous paragraph, viral marketing is considered as an effective tool to transform (electronic) communication networks into influence networks. In order to explain the relation between viral marketing and brand awareness, the marketing objectives of viral marketing should be explained first. Viral marketing through new media on the Internet is used to increase brand awareness or achieve other marketing objectives (such as product sales) and to create market share in a short period of time on a shoestring promotion budget (Krishnamurthy, 2001). De Bruyn Lilien (2008) developed a multi-stage model of word-of-mouth influence through viral marketing, which includes the following stages: Awareness:  The consumer knows the alternative exists, but may not have either interest in it or sufficient information to understand its possible benefits. Interest. The consumer is aware, develops some interest, and hence decides to learn more about the product. Final decision. The consumer has now taken an observable action, a purchase of a good or service or the sustained adoption of an innovation. As discussed before, viral marketing has some pitfalls. But what is this relation with brand awareness? Once the message is spread over the Web, it is impossible for a marketer to control this process and influencing what and how the message will be spread. This could lead to negative publicity. But does this harm a brand? Although popular wisdom suggests that any publicity is good publicity, prior research has demonstrated only downsides to negative press. However, according to a study by Berger et Al (2010) negative publicity could lead to positive outcomes. They argue that negative publicity can increase purchase likelihood and sales by increasing product awareness. This means that the old wisdom could be true in terms of creating awareness: any publicity is good publicity. Chapter 4: Interrelationship between variables Chapter 4 will apply all the previously described relations on the dance music industry. A more practical insight will be given about the meaning of brand awareness, brand equity and viral marketing within the dance music industry. The first paragraph will focus on brand awareness and brand equity. The final paragraph will explain how viral marketing can be applied in the dance music industry. 4.1 Brand awareness and brand equity in the dance music industry Brand equity includes awareness and image of a brand, which consequently could lead to a certain level of popularity and brand loyalty. Products and services with a strong brand are expected to comprise a higher quality. When an established artist with a strong brand releases a new song, consumers will expect high quality based on the experience that they have with that particular artist. As a consequence, consumers perceive less risk, and brand loyalty will be higher, which will make them less price sensitive. Furthermore, established, popular artists are able to charge more for their gigs (shows), because of their strong brand (Stalpers, 2011). Understanding how to reach high levels of brand equity by creating a strong brand is therefore important for artists to become successful. Especially in the dance music industry, brand awareness is important, because in general consumers will particularly listen to music from artists they know or recognize. Because of the enormous availability and supply of online dance music, consumers will filter music based on different aspects like genre or recognition. To create brand awareness, artists should understand brand practices to know how to position themselves in the market as a brand. The individual artist brand is important in order to successfully gain competitive advantage in the dance music industry, because established artists, like established brands, have name recognition, and have developed a certain image, and, furthermore, are associated with particular type of products (Levin et al, 1997). The presence of a recognized artist signals quality to the prospective consumer much as a trusted brand name implies quality in a product. 4.2 Viral marketing in the dance music industry As stated before, networking plays a large role in the dance music industry, especially compared to the general (mainstream) music industry. This is due to the fact that DJs in the dance music industry do not only play their own music, but also others work. A rock band, for example, only performs its own songs, but a DJ in the electronic dance music industry plays songs from several artists. They discover new music by sharing music with their colleagues and friends. Therefore networking and word-of-mouth is very important in this particular industry. As explained before, viral marketing occurs when consumers willingly become promoters of an artist and spread the words to their friends; they are driven to do so either through an explicit incentive (e.g., financial incentives, need to create network externalities) or simply out of a desire to share the product benefits with friends (e.g., fun, intriguing, valuable for others). Especially the last incentive (desire) would be an applicable incentive for consumers to share music. Also record labels can benefit from viral marketing, because they can guide artists to create a successful viral marketing campaign. The internet made it difficult for new artists to get adequate attention. These new artists can turn to record labels, which can assist them in getting attention through intense marketing efforts. Record labels can also facilitate the music creation and distribution process for these new artists (Crawford, 2001). Viral marketing is useful for artists because it is inexpensive and fast, as explained before. Welker (2002) confirms this statement: Obviously the call for cost reduction in marketing communication makes it necessary to consider viral strategies which are a new interpretation of the good old word-of-mouth-paradigm (Welker, 2002). The main goal for new artists is to create awareness. As concluded in paragraph 3.4; any publicity is good publicity to create awareness. Does this also apply to new, unknown artists in the dance music industry? According to the study by Berger et Al (2010), negative publicity should have differential effects on established versus unknown products. They found out that negative reviews hurt the sales of books, in this case, by well known authors, but it increased sales of books that had lower prior awareness. This confirms the statement that any publicity, whether positive or negative, increases or creates awareness. For a new artist it means that the main downside of viral marketing, namely control of the message, does not apply, because what and how the message will be spread is not important, the fact that it is spread is what counts. Chapter 5: Conclusion, discussion and recommendation This chapter will summarize the findings, discuss limitations and implications, and make recommendations for future research. The first paragraph will start with a short, but clear, answer on the problem statement, following by a more extensive conclusion. 5.1.1 Problem Statement The problem statement of this paper is formulated as follows: To what extent does

Mercantilism Essay -- essays research papers

The year 1607 brought England into the "New World" with its first permanent settlement at Jamestown, and the following years would bring more American colonies to the British Empire. When sending people into the new land, the English planned to use a mercantilist policy and fully use the colonies for their resources. The colonist's creation of the proverb "Mother countries exist for the benefit of their colonies" is sufficient because England's original intentions of mercantilism soon disappeared after their entrance into this new world. The reason for the decline in their motives can be traced to many occurrences, most notably benign neglect of the colonies and internal English conflicts. In many cases, the mother country was doing more for the colonies than the colonies were for their homeland. Besides offering them protection and giving them more rights than the Englishmen, England also guaranteed the colonists a market to sell products. The English had one of the best naval forces in the world and as a result of being under British control; the colonies also had the privilege of having an excellent navy. The same policy went for ground troops, the colonists were given protection from the French and Indians without having to train a large army. British redcoats were trained in England and sent to protect colonists in America. As stated by Dean Tucker in â€Å"Dean Tucker Advises a Divorce†, colonial protection put severe burden on the English treasury. 300,000 to 400,000 pounds a year were spent on protecting colonies. Adam Smith also touches this subject in â€Å"Adam Smith Criticizes Empire†. Smith argues that as a result of sending British troops to America during wars, England lost a large quantity of money. This shows that in many cases the English were in fact working for the colonies, although the principal of mercantilism shows the opposite. Unlike those that actually lived in England and h ad to pay large sums of money to support the army, the colonists received protection for free. Although the Navigation Acts posed on the colonists hurt some, for many it would mean financial stability. Farmers in South Carolina and Virginia had the privilege of heavy tobacco growth. At the same time, middle colonies had fertile soil making it a good land for grain. Others such as Massachuset... ... benefit their motherland, and in Spain’s case that was definitely true. France had similar intentions, but to a lighter degree. France greatly used their colonies for raw materials such as fur. These fur hats’ extreme popularity in France resulted in large profits for the country. Mercantilism played a large role in colonial settlements, and its affects are still seen today. Many protective tariffs are placed to offer workers protection. Although strict policies are no longer enforced, cases of mercantilism are still apparent. Although both sides gained as well as lost in the relationship, the colonists benefited the most. Not only did they receive free protection, but also they had more rights than Englishmen and had a guaranteed market to sell products. So, it is possible for the colonists to reverse the maxim. By doing so, it’s just as true as the original statement. Mercantilism declined, but only in America. Other nations continued using the policy and in many cases it can still be seen today. Mercantilism played a large role in shaping America, and even though its ideals were not completely successful, America would not be the same without it.

Padre Pio :: essays research papers

Born in 1887, Padre Pio is not yet canonized. Francesco, named in honor of St. Francis of Assisi, was one of eight children of Grazio and Maria Forgione. Francesco was very devout even as a child, and at an early age felt drawn to the priesthood. He became a Capuchin novice at the age of sixteen and received the â€Å"habit† in 1902. Francesco was ordained to the priesthood in 1910 after seven years of study and became known as Padre Pio. On September 20, 1918, Padre Pio was kneeling in front of a large crucifix when he received the visible marks of the crucifixion. The doctor who examined Padre Pio could not find any natural cause for the wounds. Padre Pio describes what happened in a letter that he wrote to his spiritual advisor, Padre Benedetto. â€Å"On the mourning of the 20th of last month, in the choir, after I celebrated Mass, I yielded to a drowsiness similar to sweet sleep. All the internal and external senses and even the very faculties of my soul were immersed in indescribable stillness. Absolute silence surrounded and invaded me. I was suddenly filled with great peace and abandonment witch effected everything else and caused a lull of turmoil. All this happened in a flash. While this was taking place, I saw before me a mysterious person similar to the one I had seen on the evening of August the 5th. The only difference was that his hands and feet and side were dripping blood. The sight terrified me and what I felt at that moment is indescribable. I thought I should have died if the Lord had not intervened and strengthened my heart which was about to burst out of my chest. The vision disappeared and I became aware that my hands, feet and side were dripping blood.† He then goes on about the pain he experienced for the next week. These wounds never healed or festered and were still bleeding at the time of his death in 1968, fifty years later. The wounds of the stigmata were not the only mystical phenomenon experienced by Padre Pio. The blood from the stigmata had an odor described by many as similar to that of perfume or flowers. Padre Pio had the ability to read the hearts of the penitents who flocked to him for confession which he heard for ten or twelve hours per day.

Homosexuality

Many believe that higher Education leads to an increase in tolerance towards individual who are different. There are some empirical findings to support this premise; however the impact of higher education on acceptance of homosexuality has not been adequately explored. Gays and Lesbian in society face many negative attitudes. Homosexual expression in native Africa was also present and took a variety of forms. Anthropologists Stephen Murray and Will Roscoe reported that women in Lesotho engaged in socially sanctioned â€Å"long term, erotic relationships† called motsoalle.The first record of possible homosexual couple in history is commonly regarded as Khnumhotep and Niankhkhnum, an Egyptian male couple, who lived around 2400 BCE. The pair are portrayed in a nose-kissing position, the most intimate pose in Egyptian art, surrounded by what appear to be their heirs. In Homosexual and transgender individuals were also common among other pre-conquest civilizations in Latin America, such as the Aztecs, Mayans, Quechuas, Moches, Zapotecs, and the Tupinamba of Brazil In East Asia, same-sex love has been referred to since the earliest recorded history.Homosexuality in China, known as the passions of the cut peach and various other euphemisms has been recorded since approximately 600 BCE. Homosexuality was mentioned in many famous works of Chinese literature. Homosexuality in Japan, variously known as shudo or nanshoku has been documented for over one thousand years and was an integral part of Buddhist monastic life and the samurai tradition. This same-sex love culture gave rise to strong traditions of painting and literature documenting and celebrating such relationships.Similarly, in Thailand, Kathoey, or â€Å"ladyboys†, have been a feature of Thai society for many centuries, and Thai kings had male as well as female lovers. While Kathoey may encompass simple effeminacy or transvestism, it most commonly is treated in Thai culture as a third gender. They are generally accepted by society, and Thailand has never had legal prohibitions against homosexuality or homosexual behavior. South Asia, The Laws of Manu, the foundational work of Hindu law, mentions a â€Å"third sex†, members of which may engage in nontraditional gender expression and homosexual activities.Europe, In regard of male homosexuality such documents depict a world in which relationships with women and relationships with youths were the essential foundation of a normal man's love life. Same-sex relationships were a social institution variously constructed over time and from one city to another. Middle East, among some Middle Eastern Muslim cultures, egalitarian or age-structured homosexual practices were widespread and thinly veiled.The prevailing pattern of same-sex relationships in the temperate and sub-tropical zone stretching from Northern India to the Western Sahara is one in which the relationships were—and are—either gender-structured or age -structured or both. In recent years, egalitarian relationships modeled on the western pattern have become more frequent, though they remain rare. Same-sex intercourse officially carries the death penalty in several Muslim nations: Saudi Arabia, Iran, Mauritania, northern Nigeria, Sudan, and Yemen. Today, governments in the Middle East often ignore, deny the existence of, or criminalize homosexuality.Homosexuality is illegal in almost all Muslim countries. Iranian President Mahmoud Ahmadinejad, during his 2007 speech at Columbia University, asserted that there were no gay people in Iran. However, the probable reason is that they keep their sexuality a secret for fear of government sanction or rejection by their families. Israel is considered the most tolerant country in the Middle East and Asia to homosexuals, while the Israeli city Tel Aviv has been named â€Å"the gay capital of the Middle East,† and is considered one of the most gay friendly cities in the world.The annual Pride Parade in support of homosexuality takes place in Tel Aviv. In many societies of Melanesia, especially in Papua New Guinea, same-sex relationships were an integral part of the culture until the middle of the last century. Tel Aviv, â€Å"The gay capital of the Middle East†, Tel Aviv is one of the most popular destinations for LGBT tourists internationally, with a large LGBT community. American journalist David Kaufman has described the city as a place â€Å"packed with the kind of ‘we're here, we're queer’ vibe more typically found in Sydney and San Francisco.The city hosts its well-known pride parade, the biggest in Asia, attracting over 100,000 people yearly. In January 2008, Tel Aviv's municipality established the city's LGBT Community Center, providing all of the municipal and cultural services to the LGBT community under one roof. In December 2008, Tel Aviv began putting together a team of gay athletes for the 2009 World Out games in Copenhagen. In ad dition, Tel Aviv hosts an annual LGBT Film Festival. Lesbian, gay, bisexual, and transgender ( LGBT ) people in the Philippines have a dinstinctive culture but limited egal rights. Gays and lesbians are generally tolerated, if not accepted within Filipino society, but there is still widespread discrimination. The most visible member of the Filipino LGBT culture, the BAKLA, are a distinct group in the Philippines. According to the 2002 YOUNG ADULT FERTILITY and SEXUALITY SURVEY, 11% of sexuality active Filipinos between the ages of 15 and 24 have had sex with someone of the same sex. In the Philippines, the term gay is used in reference to any LGBT person.For Filipino gays, the tagalog phrase, pagladlad ng kapa ( â€Å" unfurling the cape† ) or more commonly just paglaladlad ( â€Å"unfurling or unveiling† ) refers to the coming-out process, tibo, t-bird and tomboy are degoratory terms for butch lesbians just as bakla is for effeminategay men. Some lesbians, both butch and femme, use the terms magic or shunggril to refer to themselves. Neutral s;ang terms for gay men include billy boy, badette, bading and paminta ( straight – action gay man). Although legislation supporting same-sex marriage in the Philippines has been proposed several times to the Philippine legislature, none has ever been passed.

Corporate governance Essay

1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. azsaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa- aaaaaaaaaaaaaaaaaaaaaaaaaaaa 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. bbbbbbbbbbbb 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption The types of corruption are as follows: 1)Bribery 2)Theft and fraud 3)Extortion 4)Abuse of discretion 5)Favouritism, nepotism and clientism 6)Conduct creating or exploiting conflicting interest 7)Improper political contribution. 1)What is corporate governance? Contemporary corporate governance started in 1992 with the Cadbury report in the UK Cadbury was the result of several high profile company collapses is concerned primarily with protecting weak and widely dispersed shareholders. Corporate Governance is a mechanism through which boards and directors are able to direct, monitor and supervise the conduct and operation of the corporation and its management in a manner that ensures appropriate levels of authority, accountability, stewardship, leadership, direction and control. â€Å"Corporate governance is concerned with holding the balance between economic and social goals and between individual and communal goals. The importance of corporate governance lies in its contribution both to business prosperity and to accountability. †¢What is corruption? Corruption is wrong doing on the part of an authority and powerful party through means that are illegitimate, immoral or incompatible with ethical standards. Corruption often from protonage and is associate with bribery †¢Types of corruption